How Businesses Can Use Instagram to Attract Job Seekers

She said that just by doing this small workout it helped her feel confident enough to take on the world. That’s when everything changed for me, I no longer saw Instagram as a model set card but a platform to help potentially millions of women all around the world. To ultimately change the world for the better, on woman at a time. You’ll be surprised how quickly you can build a network of followers using by asking other users for shout-outs. Some will even do it because they share the same beliefs and respect your professional expertise or the content and messages you share on your profile. Other fields you might not think of also have a heavy presence on Instagram, though–from IT and legal professions to consultants, engineers, and even bankers.

This allows people in your area to find your posts and your business through area-specific hashtags. This is a great way to garner some local attention while posting content that is relevant and interesting to your local followers. This strategy is not only effective at creating a stronger reputation in the community, but it also saves you a lot of time creating original, unique content. And when your followers create a conversation in the comment section of your posts, actively join those talks and respond to questions, concerns, praise, and other sentiments. Before anything else, Instagram, like any social media platform, is a community. These Instagram best practices are the perfect starting point for brands of any size to build a new audience or take your account presence to the next level.

You never know when you’ll find a cool new place to model for pictures, so always dress to your best. Put on makeup, do your hair, and plan out a nice outfit so you can jump in front of the camera at any time. Whenever you come across a location that matches your page’s aesthetic, don’t be afraid to snap a few pictures of yourself there.

With your audience and goals defined, you can plan to publish on Instagram with purpose. A well-planned social media content calendar ensures you don’t miss important dates and allows you to allot enough time for creative production. Using a content calendar to plan your posts in advance can help you create high-quality, relevant content for your followers.

Moreover, it has even enhanced existing features to introduce trends such as augmented reality filters to Instagram Stories. Brands can even create custom AR filters to promote audience engagement and gain better visibility. Read more about buy instagram followers here. If you are a bilingual or multilingual freelancer, make sure you incorporate other languages you know in posting captions or creating images or videos.

This article focuses on Facebook and Instagram advertising. According to the 2017 Mind the Workplace report, 71% of people are willing to switch jobs, but most of those people aren’t actively looking at job posts or on job boards. Social media ads get you in front of people while they’re going about other things. Furthermore, the great advantage of Facebook and Instagram is that you can get in front of the right people—just people in your geographic area and just people who might be good fits. Finally, it’s also an inexpensive way of getting in front of thousands of people quickly.

In addition to uploading eye-catching photos and videos regularly, you should also ensure your posts are cohesive with one another. Reels are vertical videos you can access from the bottom-center button of the Instagram mobile app. They last up to 60 seconds and are a great way to feature new products, highlight your work or engage with customers.