The TikTok system
So what do we mean when we say “then, the post is examined by an AI?” TikTok is the largest content measuring system ever.
The 411 on management of content
We have to understand the status quo today in moderation to make this statement. Moderating content was one of the first user generated content problems to be solved (that is, filtering pornography) by artificial vision scientists. At one end of the spectrum, with very little content moderation, like 4chan, and at the other end, moderate moderation (as with TikTok), what is the correct balance? It’s a complex product issue today which affects all major platforms, not least if you may not know that, as a consumer, we are leaking because of the’ content bubble’ in which we live.
Content creation usually involves only three variations on a topic from a product perspective:
- Search for: goal oriented, I know what I’m looking for (Google)
- Glance: aimlessly, I’m not sure what I want, something good? (Netflix)
- Contextual: find something else along the way (Wikipedia)
In almost every software we use, these systems are present in one way or another. When a business ‘ goals are navigational systems: algorithmic feeds and “discovery” screens (e.g. FYP), the ability of users in a content bubble is design based.
If stores can influence their consumer intake, it is known that if they are sustainable and competitive, they will influence public opinion.
In recent years, the word “algorithm” has become the nerds of people who speak of their Facebook feeds, why their Insta feed does not work well. Due to these content blooms (such as FYP). Or what they do with Netflix and Spotify.
